New & Improved Fluid Performance Pouches

What’s up everybody! We are excited to tell you about our new Performance single serving packets.

Right now – every single sports drink company makes a “single serving” packet that yields a 16oz water bottle, when in fact no real bike bottles are that size – they are 21 & 24.

If you are using this single servings, unfortunately you are drinking your sports drink at the wrong concentration.
So – we thought it would better to create a pouch that actually made a full water bottle for racing & training at the correct concentration. The new Fluid Performance packets are a double serving, equal to two scoops out of the tub, and provide a nutritional value of 200 calories, 400mg of Sodium, (plus potassium, calcium, & magnesium), and a super light refreshing taste thanks to all natural ingredients.

You’ll also notice the slant in the label which allows for a clean tear and a nice easy pour. One thing we were afraid of was going to a larger pouch and losing convenience. However, these packets roll up nicely to fit into a small running belt or a cycling jersey back pocket no problem.

These are expected to launch in the next 1-2 weeks in all four flavors – Blueberry Pomegranate, Fresh Citrus, Raspberry Lemonade, and Passion Fruit Tea (+100mg caffeine!). Hope you like the new packets, let us know what you think!

Cheers,

Rich

Performance Single Serving Packets